Honda will launch the new Civic at the IAA Frankfurt Motor Show in September. Developed specifically for the European market, the Civic will be offered exclusively as a five-door hatchback and will compete in the C-segment. It will reach European showrooms in early 2012. The ride and handling of the new Honda Civic has been developed in Europe. Working closely with European colleagues and external experts, the Japanese development team analysed the current Civic's performance. This led to a focus on improving the ride quality of the new Civic, while retaining the sporty handling of the current model. Honda's engineers were conscious that European roads are some of the most varied in the world, mixing fast highways with poorly surfaced country lanes. Initial testing was carried out at the Research and Development facilities in Japan, before the development team transferred to Europe to finalise the car.